Every April, Alcohol Awareness Month offers an opportunity to spotlight the realities of alcohol misuse and promote pathways to recovery. First established in 1987 by the National Council on Alcoholism and Drug Dependence (NCADD), this annual observance was created to bring national attention to the serious and often overlooked impact alcohol has on individuals, families, and communities.

At Greenbranch Recovery in Egg Harbor Township, we recognize Alcohol Awareness Month as a time to elevate education, reduce stigma, and encourage individuals who are struggling to seek compassionate, evidence-based care. Whether you’re in Atlantic County, Cape May County, or any of the surrounding communities we serve – our team is here to help. Call 609-622-5101 today to learn more. 

Understanding the Scope of Alcohol Use and Misuse

Alcohol remains one of the most widely used substances in the United States. According to the Centers for Disease Control and Prevention (CDC), excessive alcohol use is a leading preventable cause of death in the country, accounting for approximately 178,000 deaths annually. Here’s what the data tells us:

  • Over half of U.S. adults consume alcohol.
  • 17% engage in binge drinking, defined as four or more drinks for women or five or more drinks for men on a single occasion.
  • 6% meet the criteria for heavy drinking—eight or more drinks per week for women, or 15 or more for men.
  • Nearly all heavy drinkers also report episodes of binge drinking.

Binge drinking is especially concerning. While many people who binge drink are not physically dependent on alcohol, the practice significantly increases the risk of accidents, long-term health issues, and the development of alcohol use disorder (AUD).

Breaking the Silence and Seeking Support

One of the primary goals of Alcohol Awareness Month is to challenge the stigma that surrounds alcoholism and other forms of problematic drinking. At Greenbranch Recovery, we believe recovery starts with respect, understanding, and access to the right support systems.

Alcohol use disorder affects people across all walks of life—and acknowledging the need for help is a courageous first step. Through community outreach and clinical care, our team works tirelessly to ensure individuals have access to the tools they need to live, learn, and thrive in recovery. If you or someone you love needs help, call our team at 609-622-5101 today. 

How You Can Make a Difference

There are many meaningful ways to engage during Alcohol Awareness Month:

  • Start a Conversation: Reducing stigma begins with open dialogue. Talk to your loved ones about the effects of alcohol and listen without judgment.
  • Share Information: Use your social media to promote facts, personal stories, and local resources. A single post could lead someone to the help they need.
  • Attend or Host an Event: Participate in awareness events in your area—or organize one through your school, workplace, or faith community. A town hall, wellness fair, or educational seminar can provide life-changing information.
  • Volunteer Your Time: Local treatment centers and community health organizations often need help with outreach and event coordination.
  • Support Alcohol-Free Weekend: Observed annually by NCADD, this weekend-long initiative invites people to abstain from alcohol for three days and reflect on their drinking habits. It’s a simple but powerful way to spread awareness and promote self-assessment.

Why Alcohol Awareness Month Matters at Greenbranch Recovery

At Greenbranch Recovery, we specialize in the treatment of substance use disorders, including alcohol use disorder, with an emphasis on dignity, personal growth, and lasting change. Our outpatient programs include individual therapy, group counseling, and holistic care tailored to meet each person’s needs.

If you or someone you care about is affected by alcohol misuse, we’re here to help. Our Egg Harbor Township location proudly serves the surrounding areas of Barnegat Township, Margate City, Sea Isle City, Stafford Township, and more.

To learn more about our programs, contact Greenbranch Recovery today. Together, we can build healthier lives, one step at a time.